MICHAEL SCHULZ BERLINSTAGRAM

Portrait von Michael Schulz

Projekt anfragen

@berlinstagram

o2 Music — Editorial Portraits

An editorial portrait series for the O2 Music format "Legendary Locations." The project documents the faces behind Germany's most significant music clubs, featuring owners and key figures of the scene. Produced as part of a nationwide documentation of legendary venues, the series combines classic editorial portraiture with the authentic, often unseen stories behind German club culture.

More Projects

Berlinstagram

Let's Work Together.

I work with brands, startups/companies and teams on content, campaigns and Instagram strategy — ideally long-term, because social media thrives on continuity. So, what needs solving?

Straight from the top — no agency overhead. 15 years in concept and content — a creator with agency experience, fast and flexible. Round-the-clock channel care, weekends included. Solo or as a well-rehearsed duo with Stephan Hamacher.

Behind the Scenes

  • Instagram Management Channel management and publishing
  • Social Strategy Channel strategy, editorial logic and positioning
  • Channel Care Editorial planning, stories and community management
  • Campaign Concepts Campaign ideas, format development and activation
  • Influencer Strategy Casting, briefing and reach with the right influencers
  • Content Production The right creators for each task — proven, from my network
  • Paid Promo Running ads and tracking performance
  • Reporting & Insights Monthly reports, metrics and learnings

Behind the Camera

  • Content Creation Photo and video I shoot myself — for brands: travel, architecture, editorial
  • Brand Collaborations Partnership models and branded campaigns

Get in Touch

Or directly

[email protected] @berlinstagram