Portrait von Michael Schulz

Projekt anfragen

Infiniti — Q30 Pre-Launch Berlin

Before the Infiniti Q30 reached the market, I photographed it in Berlin as part of the pre-launch. No studio, the city itself: rooftop parking decks, ramps, light falling through louvred façades, a yellow U-Bahn and Berlin's residential architecture in the background. The series places the Q30 as an urban car within its surroundings, in quiet autumn light. A documentary was produced alongside the shoot, following me and the process.

Let's Work Together.

Straight from the top — no agency overhead. 15 years in concept and content — a creator with agency experience, fast and flexible. Round-the-clock channel care, weekends included. Solo or as a well-rehearsed duo with Stephan Hamacher.

Behind the Scenes

  • Instagram Management Channel management and publishing
  • Social Strategy Channel strategy, editorial logic and positioning
  • Channel Care Editorial planning, stories and community management
  • Campaign Concepts Campaign ideas, format development and activation
  • Influencer Strategy Casting, briefing and reach with the right influencers
  • Content Production The right creators for each task — proven, from my network
  • Paid Promo Running ads and tracking performance
  • Reporting & Insights Monthly reports, metrics and learnings

Behind the Camera

  • Content Creation Photo and video I shoot myself — for brands: travel, architecture, editorial
  • Brand Collaborations Partnership models and branded campaigns

Get in Touch